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New Mexico Chile Association

About Us
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The mission of the NMCA is to create an environment in the NM region that reinstates us as the world leader in chile production, processing, and innovations.

Our Leadership:

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NMCA President
Gene Baca is the Senior Vice-President for Bueno Foods Inc, helping to continue a New Mexico tradition started by his father.

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 Lou Biad
NMCA Secretary
Lou Biad is the owner of Rezolex, Ltd., Co. a modern, state of the art processing facility of paprika oleoresin.  In addition, the Biad family owns and operates extensive farming operations and four major chile de-hydrating plants from Texas to Arizona.  Rezolex is one of only two oleoresin extracting companies in the country.

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 Dino Cervantes
NMCA Treasurer
Dino is a partner in the family owned Cervantes Enterprises located in La Mesa, NM.

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Jaye Hawkins
NMCA Administrator
Media Contact
Jaye is a native of New Mexico and NMSU Alumni. 

Why we need the NM Chile Association:

  • We are the only chile related group that is able to lobby and raise funds for political purposes. 
  • We are working to obtain more automation for our industry which will allow us to compete with the global market.
  • We arrange for funding and oversee public and private research to ensure the industry needs are met.
  • We need an aggressive and informed advocate to help our industry overcome challenges that lie ahead.
  • Our industry is full of promise.  Demand is skyrocketing and we produce the best chile in the world.

Our Agenda

  • Establish and direct research that meets the industry’s most urgent needs.
  • Work with state and federal officials to obtain funding to automate the industry icluding: harvesting, cleaning and de-stemming.
  • Lobby for laws that work for our industry regarding issues such as: Minimum wage, workers compensation laws, immigration, free trade issues and regulation.
  • Publicize the importance of our industry and the help we need to survive and thrive.
  • Serve as a resource to industry members to provide information they can use.
  •  Promote the use of New Mexico chile and chile products.
  • Coordinate our activities with NMSU, the NM Chile Commission and the Chile Institute to maximize the influence and effectiveness of the chile industry.
  • Assist industry members to remain competitive.

Copyright 2006, New Mexico Chile Association.